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Mark Spivak's avatar

I believe it's the obsession that many Americans have with overblown Cabernet Sauvignon, which seems to be their definition of quality. So they'll drink the wine in Alsace because there's really no choice, but I can imagine what they're thinking.

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Mark Spivak's avatar

One of the things I discovered in the wine business is that it's almost impossible to sell Alsace wine to Americans. They'll go over there and drink it, but as they get home they're reaching for the Chardonnay. Quelle tristesse, as the French would say.

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